![]() ![]() After that (seminar), it’s just the best ever. "I already had the app(lication) on my phone and I didn’t get it. It was a fluke I went in (to the seminar)," said Jill Abelman of Inside Style in Las Vegas. In 2010, they started it full time as a business," Hausman said.Īt the winter event at World Market Center Las Vegas, Houzz introduced its site to the thousands of home furnishings and design professionals who attended the five-day trade show, hosting an informational booth and explaining the concept during a seminar. Then professionals in the Bay Area began using it. "It was such a good tool their friends starting using it. So they created Houzz," Hausman said.Ĭohen’s background was in engineering for eBay. They knew there had to be a way to use technology in a better way. "After working with an architect, they ended up throwing it all away and starting over. And they were limited to word of mouth recommendations (for a professional to work with) from friends," Hausman said.Īnd though the architect might be a good fit for their friends, they didn’t suit Tatarko and Cohen’s project, she said. "Their ability to describe their vision to an architect or designer was really limited. They had been instructed to buy books and magazines to search for ideas but rarely could find photos they both loved. Northern California residents Adi Tatarko and Alon Cohen, who were remodeling their home in Palo Alto, became frustrated by the lack of good photos for inspiration. Scinta Designs in Las Vegas.Īside from looking at great design, the main goal of the site and its ideabooks is to make tackling your next design or remodeling project easier and less stressful.Īnd that’s precisely how and why Houzz came to be. A useful comprehensive library to both designers and home-design enthusiasts alike," said Peggy Scinta, principal designer, P. " is an excellent interactive database of interior design inspiration. Not only are the photos easier to access, they provide links to professionals and resources, Hausman said. "It’s a key communication tool within families … they say they don’t need marriage counselors," Hausman said.Īdditionally, anyone who views the ideabook can add comments. There’s also a place to comment about what they like and don’t like about each photo. Since the ideabooks are online, they can be easily shared with a spouse or professional collaborator. It’s what we used to do when we ripped photos from a magazine and put them in a manila folder," she said. "As they discover photos they like, the can save them in an ideabook. In addition, you can tailor your view by city. Hausman said the photographs also can be filtered by style, such as traditional, contemporary or transitional. They can browse all the photos or, if they are doing a living room, they can sort by living room and just look at living room photos." "The way most people start is to use it for inspiration and to help define their style. "There are a few ways you can use the site," she said. Liza Hausman, vice president of marketing for Houzz, describes it as a free website and mobile application that brings together homeowners and remodeling professionals using technology. The site has more than 300,000 magazine-quality photos, uploaded by design and decorating professionals. ![]() Houzz is an online site where you can find pictures and put them in a personal ideabook so they are readily available with just the click of your mouse. Just as listening to music or talking on the telephone has gone high-tech, so has finding the right look for your home. Remember the days when you tore pictures of your dream home out of magazines, stuffed them in a drawer and scrambled to find the right one when you were ready to begin a remodeling project? ![]()
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